Blog
Life as a business owner (or martial-arts business owner) isn’t always a straight path — but every week brings opportunities to win, grow, and move forward. Here are three powerful mindsets to lean into right now:
🏆 What gets celebrated gets replicated.
Celebrate every milestone. Every step in t...
What’s one super important thing you should be focusing on when running a martial arts school?
Marketing.
Marketing!
The truth is, if you’re not marketing effectively, then no one even knows your business exists.
There might be several martial arts schools in town, and they’re all competing for ...
The Pareto Principle — also known as the 80/20 Rule — teaches that 80% of your results come from just 20% of your efforts.
That means the majority of your progress, profits, and growth are driven by a small number of high-impact actions. The rest? It’s busy work that clogs your schedule and drain...
I think about this a lot — and I still can’t believe how much the internet leveled the playing field for business owners.
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Fifteen or twenty years ago, if you wanted your brand to be known, you needed serious money to make it happen.
We’re talking thousands — sometimes millions — just to run ...
Afterward, I got a bunch of questions like:
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“What does that actually mean in practice?”
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“How do I pull that off without being glued to my phone 24/7?”
Here’s the deal: if you w
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I say this a lot — and I’ll keep saying it.
I was watching a debate go down in a Facebook group the other day. A bunch of school owners were arguing about whether Instagram works for martial arts schools.
It was kind of funny. So much energy spent debating instead of just doing.
Here’s my tak
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When you look at someone’s marketing stats—their leads, results, and everything else—it almost always comes down to one thing:
👉 What they’re consistently doing, including all the little things.
Are you paying attention to those little things in your advertising?
Here’s the truth: paid promotio
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I love Money Math!
I didn’t love math in school, but when it comes to running a martial arts gym, Money Math is one of the most powerful tools in your arsenal.
Let’s talk about how to make your monthly membership EFT (Electronic Funds Transfer) predictable—and profitable—using a straightforward,
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