Why Your Awesome Facebook Video Got Crickets (and How to Fix It)

According to Forbes, over 500 million people watch videos on Facebook every single day. That’s half a BILLION! So it’s no surprise that video marketing has become a must for businesses of all sizes.

So, you and your team created a ki...

With over 1 billion monthly active users, Instagram is a true social media powerhouse.

While some brands seem to grow at lightning speed, many small to medium-sized businesses still struggle to establish their presence on the platform.

I’ve been there too. In the beginning, my Instagram following ...

I previously talked about carefully defining your market and audience so you won't be wasting your effort and your message won't fall on deaf ears. 

 

 

 

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A post shared by Paul Halme (@paul.halme) on Mar 25, 2019 at 7:03am PDT

Are you following me on I...

I wanted to write this title for our blog today → How to be present on social media even when you’re on a remote, no-wifi  island sipping coconuts

OR

when you have 782351 to-do’s on your plate…

But it’s going to be so long Google won’t like it. Besides, there’s a  million other reasons why you c...

Google is still King, and this means SEO is not dead!

If you're a local business wanting to dominate your local market, make sure you are seen on Google first.

I previously shared a tip on optimizing your Google My Business listing here. Make sure you follow the steps on that article and proceed w...

With the number of different ways you can generate traffic to your website nowadays,  it’s easy to get so caught up focusing on traffic generation methods that businesses often forget to take a close look at the actual traffic sources.  This is obviously a mistake because determining your current tr...

Social media has undeniably changed the marketing game for every businesses today.

If you’re a local business owner who thinks being on Facebook and Google is enough, you’re wrong.

Facebook is great, it’s sexy... but let me remind you, something out there is sexier - INSTAGRAM!

Instagram has been...