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The 50-50 Rule: A Simple Growth Strategy for Martial Arts Gym Owners 50-50 rule alan belcher blog business growth business strategy martial arts business martial arts business systems martial arts school owners Aug 17, 2026

The 50-50 Rule: A Simple Growth Strategy for Martial Arts Gym Owners

You have a vision for your martial arts academy.

Maybe you want 300 active members. Maybe you want to open a second location. Maybe you want a team that can run the day-to-day operations without you being there every hour.

The...

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Five minutes a day. alan belcher blog Aug 07, 2024

How do you build that growth mindset every day?
I pick up a book and read it every day.
Not much, but I figure it some weird reason I'm like,
"Oh, I need to keep my brain sharp so I need to read from a piece of paper..."
In the morning, I read a little bit, and I always listen to podcasts,
not like su...

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Get your leads to show up. alan belcher blog Jul 31, 2024

So you got a great ad going and you got good leads.
What's next?

Get your leads to show up, that's the next step.
But how do you get them to show?

Connection.
Yes, it's all about 'real' connection. This is huge part of the process. It's the emotional connection. If you do that right, they're going t...

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Setting goals and NOT hitting them? alan belcher blog Jun 26, 2024

Would you rather say you're going to sign up 30 students a month, but just hit 20,

or

would you rather say you're signing up 20 and actually hit 20?

That mentality may be *kind of* hard to understand…

I used to be like super go-getter (and I still am), and I found out there's always a better way...

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How bad do you want it? alan belcher blog Feb 14, 2024

We all have goals and you may not have hit your goal yet.
You may be working towards it and you just keep getting stuck.
I want to ask you something and I'm going to keep it real with you.

Are you sacrificing everything that you possibly can to hit this goal?
How bad do you want it?

Eric Thomas sa...

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You don't need fast results... alan belcher blog Jan 17, 2024

... you don't need fast results, what you need are better habits and more skills...

Everyone wants fast results- but you can't get rich overnight, you can't lose 20 pounds and look like a freaking fitness model overnight. It is not possible.
If your results are too quick, then there's something th...

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This is how you look at business. alan belcher blog Jun 23, 2021

There are three things you need to focus on in your business.
Marketing.
Fulfillment.
Sales.

Create a system around these core areas and you will see your school advance into the next level/s.

 


Acquire leads, make sales, grow your martial arts academy and make real money and wealth!

We've helped...

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Unpopular opinion. alan belcher blog Jun 16, 2021

Here's an unpopular opinion.
This is something I've learned from fighting in the UFC for years and just being a high-level athlete.

(A quick personal background of myself)
I was Top 10 in UFC for many years.
Last year, I was named Top 20 Entrepreneurs of 2020 by Yahoo! Finance.
I truly believe that on...

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