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How to Get Good Results from Your Facebook Stories

blog Aug 21, 2023

Last week, we talked about Instagram.

We explored how you could use that platform to leverage your gym’s social media presence. Today, we’re going back to Facebook... but it’s not your typical Facebook-- we’re talking about Facebook stories. Yes, Facebook stories is another traffic generator. And that's going fast and getting more eyeballs on your business and your offers.

Image courtesy of TechCrunch

Stories are getting popular because of two very effective elements. These elements are the VIDEO and STORY-TELLING. So today I'm going to share a couple of tips and things you need to do to get good results from your Facebook stories.

So today I'm going to share a couple of tips and things you need to do to get good results from your Facebook stories.

  1. When doing Facebook stories, show some behind-the-scenes, interesting, entertaining and fun stuff. Make sure people have the interest in watching it. Add some cool emojis, GIFs, polls, doodles and cool effects. Or anything that would drive them to engage with your story.
  2. Make sure to add your gym’s location in your stories. You could also tag the city you’re in. Adding location tags to your Facebook stories allows you to widen your organic reach. Resulting to more traffic and eyeballs to your business.

Create Facebook and Instagram stories that are fun, interesting and engaging. This way you can have an edge over your competitors. Instagram and Facebook stories could be the same thing. But there are some slight differences to the platform. Instagram users with over 10,000 followers get a swipe up option. While Facebook pages, have these options that you could take advantage of below:

Adding "Call-to-Action" buttons to your Facebook stories create an enhanced customer experience. It is also an effective way to increase your traffic, conversion and sales.

No doubt, Facebook stories have a huge daily active audience and it would be a waste not to dive in on this great marketing tool. 

“How do I start creating Facebook stories?”

“How often do I post a story?”

“When do I post?”

Here’s an additional and really helpful guide for you to read to get started with Facebook stories. 

Remember, you are closer to your goals today than you were yesterday. Have a great week! 

If you’re needing help with your marketing, I’m here to help out.



Paul Halme | Combat Business