Fall Rush Starts Now! Don’t Wait to Market

Every year, we see owners who plan to “start marketing after Labor Day” because they think fall rush begins with the school year. But Paul and I have learned the hard way: parents plan weeks before classes start. By September, schedules are set, and you’re too late.

In our own gym, the difference between planning ahead and waiting until school started was night and day. When we marketed early, classes were packed before September. When we waited, it took until October or November to catch up, and that lost revenue never came back.

Essential Branding is designed specifically to win this critical window. Our campaigns get your academy in front of parents now, when they’re choosing fall activities. Our amplified content keeps your academy top of mind so you’re the first school they call.

If you wait until September to start, you’re already behind. Don’t let the fall rush pass you by while you’re still getting your plan together.