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TV vs. the internet blog paul halme Jul 28, 2021

I think about this a lot and still can't believe how the internet leveled the playing field for business owners!

 



Fifteen, twenty years ago,  if you wanted your brand to be known to people you MUST have thousands and thousands or millions of dollars to burn. TV commercials could cost you around...

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Martial arts school marketing you can do today blog paul halme Jul 21, 2021

What's one super important thing you should be focusing on when running a martial arts school?

Marketing.
Marketing!

The truth is, if you're not marketing effectively then no one knows that your business exists!

There could be a number of martial arts schools in town and they're all competing for att...

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Leads are good, but sign-ups are better! blog event paul halme Oct 19, 2020

Can't believe this is the event week!

This week we're off to helping create results for martial arts and fitness academy owners just like ⬇️⬇️⬇️

Leads are good, but sign-ups are better!

 

If you know a martial arts/fitness academy owner in or around New Orleans,
please share this event to t...

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Stack small wins! blog paul halme Jun 23, 2020

If you could stack small wins, that's half the battle.

A lot of times, we're always trying to do too much, too fast.

A few nights ago, some of my friends invited me to go out and have a few bottle of beers.
We haven't done anything since the quarantine and the guys been looking forward to it.
So we ...

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Get on videos! [UPDATED] blog paul halme Jun 15, 2020

[Updated 15 June 2020]

When consumers think of your company, what do you want them to think about first?

Is it your logo?

Your ‘cool’ website?

Or do you want them to think about you as the person behind the brand message?

If you are your brand or business’ spokesperson, you MUST be visible- app...

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Is TikTok really not for you? This might change your mind. blog paul halme May 15, 2020

I talked about TikTok last year and if you missed my blog then, you can read it here.

FYI, TikTok isn’t a new platform; it’s a platform with new energy!

You may have seen a surge of TikTok videos on your Facebook and Instagram feeds,especially during this COVID-19 saga. 

But before you tell yours...

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Master your mindset! blog paul halme Apr 30, 2020

Mindset, mindset, mindset!

Yes, Traffic, sales, profits- these are important.
But right now mindset is MORE important than anything.
How you control your thoughts, how you approach fear is everything!

You're watching businesses go out of business, people losing their livelihoods.
I mean, it's a cr...

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Something even crazier is going on! blog paul halme Apr 23, 2020

Last week, I talked about how ad costs are getting really dirt cheap at $2 per CPM.

Guess what?

It is getting even unbelievably cheaper to run ads today.

I've got ads that are getting CPMs under a dollar. 😲😲😲

We're talking 74 cents!!!

Right now is a perfect time (and I said in my couple podcast...

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