Blog
2 very relatable small business problems:
- Finding and retaining customers
- Competition
One of the many things standing between you and your goal is the competition.
If your business is not making enough money, it's because someone else in your market is taking more of the market share.
The...
The Pareto Principle (80-20 Rule) maintains that 80% of outcomes (outputs) come from 20% of causes (inputs).
It suggests that you prioritize the 20% of factors that will produce the best results.
As a business owner, how often do you delegate tasks to your team?
What systems do you have in...
I think about this a lot and still can't believe how the internet leveled the playing field for business owners!
Fifteen, twenty years ago, if you wanted your brand to be known to people you MUST have thousands and thousands or millions of dollars to burn. TV commercials could cost...
What's one super important thing you should be focusing on when running a martial arts school?
Marketing.
Marketing!
The truth is, if you're not marketing effectively then no one knows that your business exists!
There could be a number of martial arts schools in town and they're all competing for...
This business money management tip is a game-changer.
This will change your life.
I've seen it multiple times.
It's got to be done!
This one is harder to do on automation because the dollars could be bigger, depending on you.
So, you have to manually do this one.
Think of yourself as a...
Dealing with money can be hard.
I know this for a fact for myself.
I know it for a fact from clients.
If I tell you, "Hey, Moe, you got to move $2,000 out of your account every month."
You're going to be like, "Oh, that's a lot of money."
But if I tell you, "Hey, you're going to move 8% of...
The average financial advisor will tell you,
"you need six months of liquid money put away."
Because you do.
You need six months.
And everybody's like,
"Paul, I can't do six months. That's crazy!"
Your average school is going to have what, 10 to 20,000 in bills a month, plus your personal bills?
...
Your community... your audience is something you want to put your time and your money behind, this year.
Social media has become super saturated that people are craving authenticity, real engagement and community.
Building up engaged audiences will also help you offset the ads cost, because...
