How to make customers choose you?

How do you become the go-to person/business in your area? 

There’s too much noise online right now that people get overwhelmed…

A lot of ‘gurus’ and self-proclaimed number 1's are out there right now; people no longer know who to listen to anymore. 

Yes, the competition to build your online presence just got tougher!

So how do you stand out?

ALWAYS BE THE PERSON (OR BUSINESS) WHO GIVES THE MAXIMUM VALUE

It is really about giving your best without holding back.
If you always think about money and sales- it shows and people can smell it from afar.

BE CONSISTENTLY SEEN

There are a hundred ways to be the go-to person in your field but it starts with BEING ‘EVERYWHERE’

You have to be seen on Google, on Facebook, on Instagram, on TikTok,
on Instagram Stories,
on Facebook Stories,
on Google Local,
Google organic,
Google ads,
YouTube and
your blog,
the blog network,
the display network, etc.

You need to be seen everywhere.

Obviously, you'd be thinking like, "Oh my God, Paul, I can't do all these things and be seen everywhere at once!" 😱😱😱

 Yes, maximum brand visibility requires time, effort, energy and money!

I've got a tip for you.

Start off with one platform. 

Pick one platform, get it all set up and, like we talked about in previous blogs. Get that automated, set up and rocking.

You don't have to change your ads out every week, every two weeks.

You can have one ad that's been running for 16 months and it's still getting great results.

I have one that's just basically branding my gym- letting everybody know I'm the number one choice in town. 

Focus on each platform but slowly build one platform at a time.

Train your staff.

My staff has a daily schedule of making an Instagram post, making Facebook posts, Instagram Story posts, Facebook Story posts, Google Local posts, blogs, newsletters.

We’re always updating our information and being seen everywhere. because you never know where your perfect prospect's going to be.
They could be on one platform or another and you're not going to know until you try them all. 

I'm saying this again…

You don't have to go spend a ton of money.

You can allocate small batches for each platform.

At least make sure you have an awareness ad on each platform.

An ad that lets people know that you exist because you need to be the number one choice in your town.

I talked about this before - create a branding commercial. Let people know.

It's like you want to be the number one choice when they think of your industry.

ASK FOR CUSTOMER FEEDBACK AND TESTIMONIALS

Yes, the good ole' feedback still works.

Customer testimonials, reviews still play a huge part in sales. 

Don't forget to circulate that everywhere!

So, get out there.
Give value everyday.
Keep getting feedback.
Pick one platform at a time.
Set it up.
Start dominating one,
and then go to the next one, then  the next. 
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If you’re needing help with your marketing and sales, click this link

or email me at [email protected].

I’m here to help out. 

Remember, be seen everywhere!

Paul Halme | Combat Business